Wholesale Furniture Brokers acquired Follow Function for an undisclosed amount on October 6, 2009. The business operations have already transitioned to Wholesale Furniture Brokers.

The acquisition is part of Wholesale Furniture Brokers' expansion strategy which has also seen development of other niche sites and growth of core assets in the US and Canadian markets. Wholesale Furniture Brokers state that they are open to further acquisitions and are willing to evaluate opportunities as they are presented. They will be focusing on home segment websites and value priced acquisitions of revenue generating assets.